The Nine Facts You Need from Every Local Direct Client
Tuesday April 9th, 2019 – 11:00am CT
Presented by: Paul Weyland, Broadcast Expert
In this session, Paul Weyland covers the nine integral questions he asks from every local direct client, whether he already knows the answers or not. Armed with this information, Weyland can come up with long-term advertising creative strategies, ask for more money, manage client expectations about results and keep clients for life. Paul also will provide “On the Spot”, where attendees can write in any product or service category they’d like and then Weyland comes up with a creative and ROI strategy for that category.